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Amy Franklin

All about Susan McPherson.

Amy Franklin has connected clients and brands to the right media outlets for over 15 years. From initial messaging and press release writing, to pitching, development and optimization of social media platforms, launch events and more, she builds a strategic, targeted plan of action for your project.

Working closely with startups and the media that covers them, Amy’s recent clients include TheTake mobile app and website, Tawkers messaging app, and Thursday Boot Company to name a few. Amy also works with CEOs Roger Connors and Tom Smith of Partners In Leadership,: The Accountability, Training and Culture Change Company, who have written four New York Times Bestselling business books and regularly pen thought-leader articles for outlets like Success, Forbes, The Harvard Business Review and more.

Amy  also recently joined Wallplay, a private marketplace that pairs creative content with sponsorship in virtual & physical spaces, as their Director of Brand Partnerships.

Previously, Amy served as Senior Publicist at Abrams Books, where she created book campaigns for a wide variety of high-profile authors, artists, celebrities and brands including VH1’s Eddie Trunk, photographer Todd Selby, Iggy Pop, Patti Smith, Ben Brantley of The New York Times, Sonny Rollins, LucasFilm, The Ramones, Clint Eastwood, Kirk Hammett of Metallica, Roman Polanski and Prada.

Prior to that, Amy was the Publicist at H.Stern Jewelers, where she Increased brand and product awareness by working closely with the editors and producers of top media outlets worldwide, and by organizing and producing seasonal and special events such as launch parties, editor previews, in-store promotions, private dinners, fashion shows and more.


Amy Franklin | Account Director