Eden bio
Eden Kaufman serves as an Account Coordinator at McPherson Strategies, with a dedicated focus on advancing strategic communications within the realm of social impact.
Before joining the McPherson Strategies family, Eden was a part of the advertising and planning teams at Havas Media Group and Initiative, an IPG Company. This dynamic background granted her invaluable experience in crafting effective communication and media strategies for clients spanning both the B2B and B2C sectors.
Hailing from Connecticut, Eden moved across the country to earn a Bachelor's degree in communications and a minor in creative writing at Santa Clara University in Northern California. However, she is an East Coast girl at heart, and in her free time she enjoys doing hot yoga, going to museums, and she is on a mission to find the best croissant in New York City.
Eden's unwavering belief in the power of impactful messaging to drive positive change is what brought her to McPherson. Her enthusiasm for her work and personal pursuits alike reflects her commitment to making a meaningful difference through communication.