We help create and communicate
IMPACT.
For more than a decade, we’ve worked alongside committed changemakers at Fortune 500 companies, innovative social enterprises and the world’s leading NGOs. We help our clients create high-impact programs and campaigns, connect with new audiences and partners, and inspire action on the important issues they care about most.
Our Services
Impact Strategy
Impact program design and management
Impact campaigns
Strategic partnerships
Coalition-building
Employee engagement
Impact Communications
Media and public relations
Content strategy and production
Events and conferences
Social media strategy
Influencer engagement
Executive communications and thought leadership
Internal communications
“Susan and the McPherson team are truly masters of their craft. Their creative thinking, diligent workstyle, and prolific rolodex proved a vital asset to our efforts in corporate social responsibility. Together, we achieved great things, and on top of it all, they are simply a delight to work with. I look forward to joining forces again in future.”
Ilyse Hogue, Former President, NARAL Pro-Choice America
Our Expertise
The challenges we face today are too big and interconnected for any one group to solve alone. Our team of creative collaborators, communicators and connectors brings smart ideas and a bias for action to the problems we’re solving together.
Our Superpowers
Communications veterans.
We bring decades of experience to help clients develop, amplify and communicate social impact initiatives.
Experts on social impact.
Our work across a wide range of issues and corporate social responsibility trends gives us insights and networks to apply to your work.
People who know people.
With an extensive network of media, corporate and philanthropic leaders and influencers, we secure high-quality opportunities for our clients.
Collaborative mindsets.
Our clients say we become an extension of their teams, with a culture built for connection and collaboration.
Values first.
Our commitment to people and the planet drives everything we do, from our work with clients to our culture and operations.
CLIENTS
CASE STUDIES
Women’s Philanthropy Institute
Thought Leadership with Measurable Results
Leadership Now
Driving Public and Private Sector Engagement
Don’t Ban Equality
A High-Impact Rapid Response Campaign
Nike
Helping Level the Playing Field for Kids
New Profit
Offering Full-Service Strategic and Implementation Communications Support
Salesforce
Defining CSR Leadership with Salesforce.org
Testimonials
McPherson Strategies has helped New Profit broaden our reach and impact through their expert guidance, ability to surface high-potential opportunities, and hyperfocus on driving strategic outcomes. They're a team of true connectors—not only connecting us with the most powerful partners and platforms that can advance our work, but also connecting the dots between our work and the broader conversations happening at the national level.”
Nikhil Gehani
Managing Partner, Communications, New Profit
McPherson Strategies has been a valued thought partner to the Ford Fund as we advance our organizational strategy, focusing our programs and investments while building the foundation of the philanthropic arm's first Communications function. Their social impact expertise, strategic thinking and honest counsel has been critical on our transformation journey.”
Elizabeth Beresford
Director of Communications, Ford Motor Company Fund
The McPherson team was a tremendous partner in every sense for HP Inc. and the HP Foundation’s global Accelerator. They provided thought leadership, operational excellence, and strong messaging to the overall initiative. As a joint extension of our social impact team, they helped us shape the future of work and support opportunities for social impact to play a pivotal role.”
Michele Malejki
Global Head of Social Impact, HP and Executive Director, HP Foundation
During our five-plus years of working with McPherson Strategies, their team operated as a fully integrated extension of our own team. At a pivotal time in our growth, Susan and team trained us and left us with toolkits and resources to be able to take on some of this work internally, and have not hesitated to continue supporting and troubleshooting since.”
Jeannie Infante Sager
Director, Women’s Philanthropy Institute at IU Lilly Family School of Philanthropy
Susan and the entire McPherson team played a vital role in helping to raise the profile of our social impact work in both the media and CSR space. The team was creative, strategic, and tireless in finding the right opportunities for us to plug into, whether in the pages of Fast Company, on stages at key conferences, or in meeting rooms of the organizations we need as partners to create real change. We could not have asked for better partners to build and spread our message.”
Holly Gordon
Former Chief Impact Officer, Participant Media
We are incredibly grateful for the excellent work McPherson Strategies delivers for our organization. Susan and her dynamic, talented and caring team are trusted experts in the impact space. They understand the landscape, cultivate meaningful relationships and deliver both innovative strategy and creative ground game. McPherson is a natural extension of our team and a ‘couldn’t do it without them’ partner.”
Rosalyn Menon Kennedy
Senior Director, Social & Community Impact, Nike
How can we help?
Are you interested in learning more about McPherson Strategies and the services we offer? Social impact strategy, communications, partnership development, content development and more.
